Expo Area
By participating in the 2010 Komen Atlanta Race for the Cure Expo area, your company will receive great visibility within the Atlanta community. It's a one-of-a-kind opportunity to sample your product in the Atlanta market, distribute coupons and create customer awareness.
- Nearly 15,000 individuals participated in the 2009 Komen Atlanta Race for the Cure, with more than 15,000 individual's on-site Race day. We hope for more than 18,000 participants at the 2010 Race for the Cure.
- The majority of Komen Atlanta Race for the Cure participants are women, with 79 percent of participants being female and 21 percent male.
- Race participants have substantial buying power with 45 percent of participants at a household income of $75,000 and 28 percent at a household income of $100,000 or more.
- Nearly half of all Race participants range from 18 to 34 years of age, and nearly three-fourths, 71 percent, range from 25 to 54.
- Race participants are qualified consumers with disposable income.
To learn more about the expo area, please contact Jessica Murdock at jmurdock@komenatlanta.org or call the Komen Atlanta Office at (404) 459-8700. |